Alliance Kitchen offers menu items from each of Inspire's five restaurant brands to guests who place their orders through each brand's online ordering platform or through third-party delivery partners. The concept of ghost cooking emerged around the same time that demand for food delivery in restaurants began to increase. As more people began to order food at home, ghost kitchen companies saw an opportunity to address this new demand, and ghost kitchens became the solution. Fundamentally, ghost kitchens and traditional kitchens are quite similar in terms of meal preparation.
Fortunately for ghost kitchens, restaurant brands can dramatically reduce their rents by sharing kitchen space with another restaurant brand, which greatly reduces costs and greatly increases the chance of making a profit. In addition to the steady increase in sales of Edible, the brand opened its first ghost kitchen on February 6th. Ghost kitchens and the food delivery possibilities they offer are key factors in the continued success of many restaurants. Restaurateurs around the world recognized the changing market and led to the appearance of ghost kitchens.
Ghost kitchens, Uber services, and third-party integrations also boosted the industry, reducing initial capital requirements for new start-ups. However, the ghost kitchen business model focuses on meals only at home, with no capacity for walk-in customers. Eliminating physical visits allows ghost kitchens to be placed away from high-rent urban places with a lot of foot traffic. Ghost kitchens are a way for people to start restaurants without the large initial investment involved in starting from scratch.
Meanwhile, ghost kitchen companies have only grown more prominent and are seen as a threat to traditional restaurants. But instead of paying a high rent for a physical store in the center of the city, he founded Combi Denver's first ghost kitchen taqueria in December. Flores-Muñoz says that the ghost kitchen concept allows Combi to sell street-style tacos in a city where small family taqueria restaurants tend to fall off the best lists and don't appear at festivals. Ghost kitchens helped traditional restaurants recover their losses and minimize employee layoffs by allowing them to prepare food for several brands and stay in business.